Local Mock Rebranding Campaign
In my Intermediate Graphic Design class at Youngstown State University, I was tasked with creating a mock rebranding campaign for a local business. I chose Cultivate Café for the project and created a logo, business card, menu, and various ads for both digital and print purposes. I met with the owners of Cultivate Café to discuss the project and gather insight on what they feel is important when advertising the cafe. The main detail I decided to emphasize was the natural sources of the items they sold. I utilized the tagline “natural, fresh, healthy” in most of the ads I created.
In addition to the ads and other marketing materials, I took photos of the actual building and food to utilize in my campaign:
Local Mock Rebranding Campaign
In my Intermediate Graphic Design class at Youngstown State University, I was tasked with creating a mock rebranding campaign for a local business. I chose Cultivate Café for the project and created a logo, business card, menu, and various ads for both digital and print purposes. I met with the owners of Cultivate Café to discuss the project and gather insight on what they feel is important when advertising the cafe. The main detail I decided to emphasize was the natural sources of the items they sold. I utilized the tagline “natural, fresh, healthy” in most of the ads I created.
In addition to the ads and other marketing materials, I took photos of the actual building and food to utilize in my campaign: